Web 101 Week 3 Module 2
Introduction Web 2.0
Instructions
Work through the guiding text below, viewing the videos and/or clicking on the highlighted links for further information as you need it. External students should complete any activities as you come across them (Internal students will be completing these activities in the workshop). (Curtin University Topic information 2010 SP3)
I began the module by watching a 4 minute YouTube video What Is Web 2.0 Design Patterns and Business Models for the Next Generation of Software 09/30/2005Web 2.0 The machine is Us/ing Us. It discusses how digital text is different in comparison to html. "Form and content can be separated, and you don't need to understand complicated codes to be able to upload to web pages Everything has layers, that WE are teaching the machines, WE are the web. 100 billion people click on the web each day. Web 2.0 is linking people......." (text exerts from Web 2.0 The machine is Us/ing Us)"There is only one time in the history of each planet when its inhabitants first wire up its innumerable parts to make one large Machine. Later that Machine may run faster, but there is only one time when it is born. You and I are alive at this moment." (Kelly, 2005) (Curtin University Information notes Web 101, 2010 SP 3)
I progressed on to reading the article by Kevin Kelly
And updated Oct. 2009: Tim O'Reilly and John Battelle answer the question of "What's next for Web 2.0?" in The Wisdom of the Chaperones Slate Magazine on line article. Chris Wilson, author of the article, rather cynically talks about how it is becoming harder for him to hate Wikipedia. He delves into how Wikipedia is becoming a "force for good."(Wilson 2008) That it appears that only 1percent (Chi and Palo Alto Research Center, Incorporated, Tues 5th May 2007) of users are responsible for half the Wikipedia edits. He also discusses how social media sites e.g. Facebook and Digg, have become peer leaders in "web democracy" (page1) and build by the masses for the masses. I was interested to note that Digg, like Wikipedia also had a small number of contributors, 100, uploading nearly half, 44%, the sites information. (Saleem, 19 July 2007)Web Squared: Web 2.0 Five Years On. Tim O'Reilly discusses in the article the subsequent changes and conception of Web 2.0, that have happened to the World Wide Web since 2001. He utilises this article to clarify what Web 2.0 is.
O'Reilly suggests that there is a contrast point where the platform for Web 1.0 and Web 2.0 diverge, Netscape Vs Google and "In the end, both web browsers and web servers turned out to be commodities." (O'Reilly 2009) and goes on to suggest that Google isn't just software but a database that requires specialised tools.
Reading #1
'We are the Web'. "The Netscape IPO wasn't really about dot-commerce. At its heart was a new cultural force based on mass collaboration. Blogs, Wikipedia, open source, peer-to-peer - behold the power of the people" (Wired on-line magazine. Issue 13.08 - August 2005) It is an account of Kevin Kelly's personal meeting with Ted Nelson in 1984, Kelly's involvement with Wired magazine, the evolution of hypertext/links and the progression of Netscape over the period of a decade. An easy and informative/informed article to read.
| Web 1.0 | Web 2.0 | |
| DoubleClick | --> | Google AdSense |
| Ofoto | --> | Flickr |
| Akamai | --> | BitTorrent |
| mp3.com | --> | Napster |
| Britannica Online | --> | Wikipedia |
| personal websites | --> | blogging |
| evite | --> | upcoming.org and EVDB |
| domain name speculation | --> | search engine optimization |
| page views | --> | cost per click |
| screen scraping | --> | web services |
| publishing | --> | participation |
| content management systems | --> | wikis |
| directories (taxonomy) | --> | tagging ("folksonomy") |
| stickiness | --> | syndication |
Graphic 1.
Reading #3
WEB 2.0 – BEYOND THE BUZZWORD
Web 1.0 is a term that has been coined after Web 2.0 came into use. The Curtin Information Web 101 Module 2 uses the term retronym. Now retronym according to Wikipedia is: "Retronym (Mankiewicz, 1980) is a new name for an object or concept to differentiate the original form or version of it from a more recent form or version. The original name is most often augmented with an adjective (rather than being completely displaced) to account for later developments of the object or concept itself. Much retronymy is driven by advances in technology."
Web 1.0 is the web system that was utilised prior to 2003 and had static pages with content that was designed for dial up modem (52kbps), web page designers utilised html language and you virtually had to be a 'geek' (Wikipedia) to build a page.
Web 2.0 is a term that is utilised to categorise the changes in internet technology, people's use of the World Wide Web and the development of the web since 2003. (basically new ways of developing web sites – e.g. Google maps, where you don't have to reload the page to get new data, it's done asynchronously in the back ground, majority of web 2.0 is user-driven content (rich).
Cloud computing (fig.2.) (Wikipedia) is Internet-based computing, whereby shared resources, software, and information are provided to computers and other devices on demand, like the electricity grid.
Here Comes Everybody – Web 2.0 expo 2008: (embedded Curtin Lecture) A media lecture by Clay Shirky : Web 2.0 Lecture
All I can say is I what an excellent lecture. He discussed his experience with a media reporter and how she didn't quite grasp the revolution/transformation that the WWW has had on today's society. He talks also about the industrial revolution and how it has affected society in that the working man was working a 5 day week and experiencing 'free time', drank a lot of gin, wasted a lot of time. He then progressed through to his child hood experiences watching Gilligan's Island.
Meta data: data about data e.g. movie, when it was made, where it was made, the writer, the producer, syndication, actors, actors bio's etc film style, how it was filmed (you get the picture)
Dynamic content. The separation of form and content. Modern websites are able to separate the descriptive form from the actual content.
ACTIVITY ONE – NEWS FLASH
RSS - (REALLY SIMPLE SYNDICATION)
We were asked to open up a page.
News.com.au http://www.news.com.au/ and look at:
2:32pmMum still washes dead son's clothes
And then look at the news feed that was running underneath. (breaking news RSS feed powered by Google) At the time the feed correlated with the headlines (above). The RSS feed was imbedded in the information page that was supplied by Curtin. I right clicked next to the "breaking news" and viewed the source code.</ul>
<table width="750" border="0" cellpadding="20">
<tr>
<td><!-- ++Begin Dynamic Feed Wizard Generated Code++ -->
<!--
// Created with a Google AJAX Search and Feed Wizard
// http://code.google.com/apis/ajaxsearch/wizards.html
-->
<!--
// The Following div element will end up holding the actual feed control.
// You can place this anywhere on your page.
-->
<div id="feed-control">
<span style="color:#676767;font-size:11px;margin:10px;padding:4px;">Loading...</span>
</div>
<!-- Google Ajax Api
-->
<script src="http://www.google.com/jsapi?key=notsupplied-wizard"
type="text/javascript"></script>
<!-- Dynamic Feed Control and Stylesheet -->
<script src="http://www.google.com/uds/solutions/dynamicfeed/gfdynamicfeedcontrol.js"
type="text/javascript"></script>
<style type="text/css">
@import url("http://www.google.com/uds/solutions/dynamicfeed/gfdynamicfeedcontrol.css");
</style>
<script type="text/javascript">
function LoadDynamicFeedControl() {
var feeds = [
{title: 'Breaking News',
url: 'http://feeds.news.com.au/public/rss/2.0/news_breaking_news_32.xml'
}];
var options = {
stacked : false,
horizontal : true,
title : ""
}
new GFdynamicFeedControl(feeds, 'feed-control', options);
}
// Load the feeds API and set the onload callback.
google.load('feeds', '1');
google.setOnLoadCallback(LoadDynamicFeedControl);
</script>
<!-- ++End Dynamic Feed Control Wizard Generated Code++ -->
Standards
I read about how all available technologies work together.
Ajax
JavaScript and XML (Wikipedia, 14 September 2010 at 06:00.)
XHTML Extensible Hypertext Markup Language
CSS Cascading style sheet
JavaScript is an implementation of the ECMA script language standard and is typically used to enable programmatic access to computational objects within a host environment ( I need to learn more about this. Javascript is everywhere. And it includes the following, and then some)
ECMA The language is widely used for client side script on the web, in the form of several well-known dialects such as JavaScript. The interactive list goes on.
Scalability interesting designers needed to ensure that they consider initial development of their application.
The Business Perspective Tim O'Reilly's definition of Web 2.0: "the business revolution in the computer industry caused by the move to the internet as platform, and an attempt to understand the rules for success on that new platform. Chief among those rules is this: Build applications that harness network effects to get better the more people use them." (Curtin University Course information 2010)
ACTIVITY TWO – CREATING A DELICIOUS ACCOUNT.
We were asked to do the following:
Go to the http://www.youtube.com/watch?v=3NN3uej7IMs&feature=player_embedded delicious website here (WENT TO THE DELICIOUS WEBSITE)
Now, sign up to use the service. (Ideally using the username you selected at the beginning of the unit)(YES, DID THAT A COUPLE OF WEEKS AGO. USER NAME loulounilly,/Laura Herbert's book marks)
Once you've done that, go to delicious' tools page and add a bookmarking button to your browser.(I HAD TO SAVE TO MY FAVORITES AS INTERNET EXPLORER WOULDNT DOWNLOAD THE BUTTON)
You are now ready to start using delicious.(ITS A VERY HANDY TOOL)
Over the course of the next week, try doing a little web searching for articles related to Web 2.0 and 'social media'. Whenever you find a site that you think might be useful (to both yourself and other students), bookmark that site and tag it web101 and write a short annotation detailing what the resource is and why it is useful.
Of course, you can apply any other tags that are meaningful to you, but make sure to use this shared tag as well as those of your own.
Through the week, try to gather at least 5 sites in this way.
At the end of the week, use the tag search in delicious to search for sites with the tag web101 to see the sites that your fellow students have bookmarked. (Curtin, 2010)
Watched YouTube : Andrew McAfee on Enterprise 1 hour, 12 minutes and 15 seconds.
References
The machine is Us/ing Us:
YouTube via Curtin Unit Web 101 unit information.
Kevin Kelly (August 2005) . We Are the Web: Wired on-line magazine
Issue 13.8
Tim O'Reilly, John Battelle (Oct. 2009):
What is Web 2.0 Design Patterns and Business Models for the Next Generation of Software 09/30/2005
Tim O'Reilly and John Battelle answer the question of "What's next for Web 2.0?" in Web Squared: Web 2.0 Five Years On.
Graphic 1 http://oreilly.com/web2/archive/what-is-web-20.html
Author Chris Wilson (Friday 22, 2008), The Wisdom of the Chaperones, Technology: THE FUTURE AND WHAT TO DO ABOUT IT. Slate on line Magazine
The Augmented Social Cognition Research Group at Palo Alto Research Centre (PARC).
(Chi and Palo Alto Research Center)
2003-2004," administrators in Wikipedia was making around 50% of edits! Definitely seemed like "power of the few" was at work in Wikipedia. Indeed, admins in Wikipedia have a great deal of power. They set policies, ban destructive users, help resolve disputes, and generally keep order within the system."
Author: Muhammad Saleem. Pronet Advertising. The power of Digg Top Users (one year later)
19th July 2007
Retronym coined by Frank Mankiewicz in 1980
Geek : a person interested in technology, especially computing and new media.
